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Crafting Value in Tech Ecosystems

 

Hi, I’m Gielen Rojas-Lopez. My expertise is in designing modern ways of working and end-to-end operating models that span the entire value chain — from demand to delivery. A core part of my work is helping organizations shape their internal platforms as true systems of value™, not just technology.


I bring a diverse background: leading support services at IBM, driving transformation at Microsoft and VMware (now Broadcom), and working both inside organizations and as an external advisor across the public and private sector.


I believe organizational improvement requires interconnectedness and continuous adaptation. Through  ValueCraft Studio, I support organizations with tailored strategy, facilitation, and delivery across platform evolution, operating models, and team organization. I also share practical insights through articles and tools.  Explore my services to learn more.


Fluent in both English and Spanish, I have extensive experience supporting clients in both languages and across diverse cultural settings. 


If you're rethinking your platform, services, or ways of working  and would like to explore my availability —please get in touch.

Copyright © 2025 Value Craft Studio Ltd - All Rights Reserved.

Company registration number:  16231542 

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